Topics & Talking Points

18 & 19 September 2024

Navigating Long-term Success and Rapid Expansion

Achieving sustained growth or rapid expansion demands proficiency in operational efficiency, strategic foresight, and effective leadership. Gain insights from companies that have successfully navigated both trajectories, sharing invaluable experiences and lessons learned.

Strategies for Turbulent Times

Learn from CEOs managing major challenges, from financial crises to workforce issues. Discover firsthand strategies for resilience and success in navigating turbulent times.

Crafting F&B Strategies for Ambitious Developments

Explore F&B strategy development across Saudi Arabia’s prestigious developments. Learn from the leading F&B consultants in the region about crafting strategies for unique destinations. From mountain resorts to luxury islands, from new cities to heritage reserves.

Navigating Market Evaluation and Strategic Investments

Gain insights from leading investment firms as they discuss market evaluation, balancing customer needs with shareholder value, and the role of industry experience in investment strategies.

Leveraging Fluctuating Menu Strategies

Explore the uncharted territory of dynamic pricing in restaurants. Uncover strategies for leveraging fluctuating menu prices tied to locations, daytimes, or foot traffic for profitability.

Supermarkets’ Impact on the Foodservice Landscape

Discover the influence of supermarkets and convenience stores on the European foodservice scene. Gain insights into operators’ perspectives on consumer behavior, and the role of F&B in their strategic vision.

Leveraging Technology for Operational Excellence

Explore cutting-edge technology applications across restaurant operations. Learn how dynamic data utilization enhances profitability, business success, and customer experiences.

17 September 2024

Amsterdam Restaurant Study Tours
Pre-event get-together

Amsterdam Restaurant Study Tours

17 September 2024 | approx. 1 – 6 p.m.

Join our exclusive EFSS restaurant study tours in Amsterdam, tailored for restaurant professionals. Each 4-hour tour, limited to 15 participants, offers unique insights into the city’s vibrant food scene. We’ve handpicked venues known for operational excellence, innovative design, and exceptional F&B offer. Some stops offer brief visits, while others provide the opportunity to engage directly with operators or management. Throughout the tour, participants will savor a selection of typical culinary offerings.

The registration for one of the tours must be done via our Ticketshop. You can optionally book one of the tours during the booking process for your Summit ticket

This tour will take you to Amsterdam’s most innovative lunch concepts. Recent trends include cross-overs between Asian and Western cuisines, as well as a growing emphasis on plant-based and sustainable eating. Expect to explore trendy cafés, artisanal sandwich shops, and innovative eateries experimenting with fusion cuisines and unique dining experiences.

Transportation mainly by foot, with some parts by public transport. 🚶‍♂️🚌

Experience Amsterdam’s dynamic restaurant scene with diverse and innovative concepts offering insights into global culinary trends. Recent years have seen the rise of fusion cuisine and the resurgence of Chinese cuisine. While pop-up restaurants provide unique dining experiences, the city has also seen a trend for indulgent “guilty pleasure” snacks, popularized on platforms like TikTok.

Transportation mainly by foot, with some parts by public transport. 🚶‍♂️🚌

Our Contemporary study tour will take you to Amsterdam Noord, an area known for its innovative concepts. The tour will offer unique insights into the city’s cutting-edge and evolving culinary landscape. Recent developments emphasize design consistency, sustainability, and immersive dining experiences, with a focus on locally sourced ingredients. Participants will encounter a variety of contemporary concepts, from chic cafes with stunning design to trendy eateries offering innovative taste experiences.

This tour will be done entirely by bicycle. 🚴‍♀️

Pre-event get-together

17 September 2024 | 8 p.m.

Traditionally, the European Foodservice Summit begins with an informal get-together. Don’t miss this opportunity to reconnect with industry peers and establish new business relationships over drinks and light snacks.

18 September 2024

1st conference day

Face 2 Face – Speed Networking Session
powered by Hartstone Rochette

10.00 – 11.00
Coffee & co.


José Cil, Norwegian Cruise Line (former CEO Restaurant Brands International) (USA)
Opening Speech

Katrin Wissmann, european foodservice media (D)
Europe’s Top 99 Quickservice Chains
| New Ranking, New Players, New Analysis

tbd, Wingstop (USA)

12.30 – 13.45
Lunch break

Olgierd Danielewicz, Rex Concepts (RO)
Scaling Success (tbc)
| Mastering the Challenges of Rapid Growth
| Key Considerations for People, Brand and Strategy

Paula McKenzie, Pizza Express

14.30 – 15.00
Networking break

15.00 – 16.00
Deep Dive Sessions

Jeremy Scarf & Stefan Breg, Keane (UAE)
Saudi Giga Projects
| Crafting F&B Strategies for Ambitious Developments
| Placing F&B at the Heart of the Kingdom’s most ambitious projects

Panel Discussion
Investing in European Foodservice – Perspectives from Investment Leaders with:
| Eduardo Velasco, L Catterton (F)
| Yasha Estraikh, Piper (UK)
| tbc

Claus Meyer, Claus Meyer & Ko (DK)
A Maverick’s Mindset
| Driving Change, Defying Defeat

Take-Aways – Day 1

End Day 1

Dinner & 25-year anniversary celebrations:
Hasta La Vista Baby, Eduard van Beinumstraat 40, 1077 CZ Amsterdam

19 September 2024

2nd conference day

8.00 – 9.00
Coffee & co.


Philipp Laqué, Restaurant Management Solutions (NL)
Dynamic Pricing – Profit Driver or Diner Turnoff?
| From Tactics that Soar to Schemes that Sour
| Insights Into Consumer Mindsets and Behavior

Joaquín Capel Alcaraz, Con Fuego (ES)
Smart Menus, Smarter Profits
| Maximizing Returns Through AI-Driven Dynamic Pricing
| Exclusive Insights from a Company That’s “Doing It”

Q&A Session Dynamic Pricing

Jade Frommer, Ephemera (F)
Data-Driven Dining
| Experiential Restaurants with Cutting-Edge Technologies
| Propelling Operations to New Heights through Data Mastery

10.30 – 11.00
Networking break

11.00 – 11.50
Deep Dive Sessions

Saskia de Jongh, Uber Eats (NL)
Delivering Share of Stomach
| How to Maximize on All 21 Meal Occasions and Beyond
| Insights Into Delivery Trends and Order Preferences

Panel Discussion
Supermarkets Go Foodservice
| Insights from leading European retailers with:
| Andrija Topic, Studenac (CR)
| Spar (NL) – tbc

Jimmy Nelson, photographer (NL)


Lunch & Goodbye