{"id":2749,"date":"2022-07-25T17:52:27","date_gmt":"2022-07-25T15:52:27","guid":{"rendered":"https:\/\/dfvcg-events.de\/deutscher-modehandels-kongress\/?post_type=portfolio&#038;p=2749"},"modified":"2022-07-25T17:52:27","modified_gmt":"2022-07-25T15:52:27","slug":"prof-dr-gerrit-heinemann","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/tw-summit\/vortragend\/prof-dr-gerrit-heinemann\/","title":{"rendered":"Prof. Dr. Gerrit Heinemann"},"content":{"rendered":"<div class='clear'><\/div><div id='sub_menu1'  class='av-submenu-container av-k7xs13ge-93e46e94d788020e2d3c5b8a15e2e1da main_color  avia-builder-el-0  el_before_av_section  avia-builder-el-first  av-sticky-submenu container_wrap fullsize' style='z-index:301' ><div class='container av-menu-mobile-disabled av-submenu-pos-left'><ul id=\"menu-navigation\" class=\"av-subnav-menu\" role=\"menu\"><li role=\"menuitem\" id=\"menu-item-2487\" class=\"menu-item menu-item-type-post_type menu-item-object-page 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class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Location, Hotel &amp; Anreise<\/span><\/a><\/li>\n\t<li role=\"menuitem\" id=\"menu-item-2049\" class=\"menu-item menu-item-type-post_type menu-item-object-page\"><a href=\"https:\/\/dfvcg-events.de\/tw-summit\/kontakt\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Kontakt<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul><\/div><\/div><div class='sticky_placeholder'><\/div>\n<div id='av_section_1'  class='avia-section av-k7yuhjt1-676f3ed4420f2c40c202d201fc1a3016 main_color avia-section-default avia-no-border-styling  avia-builder-el-1  el_after_av_submenu  el_before_av_one_third  header-farbe avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2749'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kaw8fp3w-24992d5c29fce0a77a5c340943bbc813\">\n#top .av-special-heading.av-kaw8fp3w-24992d5c29fce0a77a5c340943bbc813{\npadding-bottom:0;\n}\nbody .av-special-heading.av-kaw8fp3w-24992d5c29fce0a77a5c340943bbc813 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kaw8fp3w-24992d5c29fce0a77a5c340943bbc813 .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-kaw8fp3w-24992d5c29fce0a77a5c340943bbc813 av-special-heading-h1 blockquote modern-quote  avia-builder-el-2  avia-builder-el-no-sibling '><div class='av-subheading av-subheading_above'><p>Deutscher Modehandels-Kongress 2022<\/p>\n<\/div><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Vortragende<\/h1><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-2749'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-9666fe4db9abbb55e16afcaa46b74565\">\n.flex_column.av-1hpil-9666fe4db9abbb55e16afcaa46b74565{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-9666fe4db9abbb55e16afcaa46b74565 av_one_third  avia-builder-el-3  el_after_av_section  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k7z57foz-ddaf7a1cb2781d92a02fb62efa501ee9\">\n.avia-image-container.av-k7z57foz-ddaf7a1cb2781d92a02fb62efa501ee9 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id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_two_third  avia-builder-el-5  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2g299l-d5ffcef05ababdcd7c72c544402bf4bd\">\n#top .av-special-heading.av-2g299l-d5ffcef05ababdcd7c72c544402bf4bd{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-2g299l-d5ffcef05ababdcd7c72c544402bf4bd .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-2g299l-d5ffcef05ababdcd7c72c544402bf4bd .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-2g299l-d5ffcef05ababdcd7c72c544402bf4bd av-special-heading-h2 blockquote modern-quote  avia-builder-el-6  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Prof. Dr. Gerrit Heinemann<\/h2><div class='av-subheading av-subheading_below'><p>Leiter eWeb Research Center<br \/>\nHochschule Niederrhein<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k7yuci90-f8534781240039b49d63e38b610912bf '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Prof. Dr. Gerrit Heinemann hat sich als einer der ersten Wissenschaftler in Deutschland mit dem Thema Online-Handel aus der Perspektive der Betriebswirtschaftslehre befasst. Er gilt als einer der f\u00fchrenden E-Commerce-Forscher bzw. ist einer der profiliertesten Handelsexperten im deutschsprachigen Raum. Seine Stimme ist immer wieder gefragt, wenn es darum geht, Entwicklungen im Handel zu kommentieren und einzuordnen. Neben mehr als 300 Fachbeitr\u00e4gen hat er 22 Fachb\u00fccher zu den Themen Zukunft des Handels, Digitalisierung, E-Commerce, Online- und Multi-Channel-Handel verfasst. Im September 2021 erscheint sein neuestes Werk \u201eIntelligent Retail\u201c.<\/p>\n<p>Heinemann begann seine wissenschaftliche Karriere 2004. 2005 erhielt er einen Ruf zum Professor f\u00fcr Betriebswirtschaftslehre, Management und Handel an die Hochschule Niederrhein, wo er 2010 das eWeb Research Center gr\u00fcndete. Er bekleidet Aufsichtsratsfunktionen in E-Commerce- bzw. Handelsunternehmen, war lange Jahre stellvertretender Aufsichtsratsvorsitzender der buch.de internetstores AG und begleitet Start-ups als Advisory Board.<\/p>\n<p>Heinemann studierte an der Westf\u00e4lischen Wilhelms-Universit\u00e4t in M\u00fcnster\u00a0Betriebswirtschaftslehre, wo er als wissenschaftlicher Mitarbeiter bei\u00a0Heribert Meffert\u00a0arbeitete und \u00fcber die Betriebstypenprofilierung textiler Fachgesch\u00e4fte mit\u00a0summa cum laude\u00a0promovierte. Anschlie\u00dfend wurde er Zentralbereichsleiter Marketing der\u00a0Douglas Holding\u00a0AG. Danach holte er ein Trainee-Programm bei der Kaufhof Warenhaus AG nach und \u00fcbernahm dann als Warenhausgesch\u00e4ftsf\u00fchrer operative Verantwortung. 1995 kehrte er zur\u00fcck zur Douglas-Gruppe, wo er als Zentralgesch\u00e4ftsf\u00fchrer der Drospa Holding t\u00e4tig wurde und anschlie\u00dfend als Leiter \u201eCompetence Center Handel und Konsumg\u00fcter\u201c zur internationalen Unternehmensberatung\u00a0Droege &amp; Comp\u00a0wechselte. Dort war er auch in Interimsfunktionen t\u00e4tig, unter anderem als Leiter der E-Plus-Shops und als CEO der Kettner-Gruppe.<\/p>\n<\/div><\/section><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hochschule Niederrhein<\/p>\n","protected":false},"author":19,"featured_media":2751,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[55,56],"class_list":["post-2749","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2022","portfolio_entries-referent-2022-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Referent: Prof. Dr. Gerrit Heinemann | TW Summit<\/title>\n<meta name=\"description\" content=\"TW Summit | Begr\u00fc\u00dfen Sie auf der B\u00fchne: Prof. Dr. Gerrit Heinemann\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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