{"id":5930,"date":"2026-08-06T16:45:19","date_gmt":"2026-08-06T14:45:19","guid":{"rendered":"https:\/\/dfvcg-events.de\/sustainability-day\/?post_type=portfolio&#038;p=5930"},"modified":"2026-08-06T16:45:19","modified_gmt":"2026-08-06T14:45:19","slug":"maximilian-alexander-rupp","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/sustainability-day\/vortragend\/maximilian-alexander-rupp\/","title":{"rendered":"Maximilian Alexander Rupp"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-9666fe4db9abbb55e16afcaa46b74565\">\n.flex_column.av-1hpil-9666fe4db9abbb55e16afcaa46b74565{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-9666fe4db9abbb55e16afcaa46b74565 av_one_third  avia-builder-el-0  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k7z57foz-890019368d8cb7ea2d8e10c705b51fa6\">\n.avia-image-container.av-k7z57foz-890019368d8cb7ea2d8e10c705b51fa6 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k7z57foz-890019368d8cb7ea2d8e10c705b51fa6 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k7z57foz-890019368d8cb7ea2d8e10c705b51fa6 av-styling-no-styling avia-align-center  avia-builder-el-1  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img class='avia_image ' src='https:\/\/dfvcg-events.de\/sustainability-day\/wp-content\/uploads\/sites\/33\/2026\/08\/Rupp-Maximilian-HACOY_2-web.jpg' alt='' title='Rupp-Maximilian-HACOY_2-web'  height=\"800\" width=\"639\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_two_third  avia-builder-el-2  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kocvr0ug-faa1f39aee248245ef6798d8ffdf4649\">\n#top .av-special-heading.av-kocvr0ug-faa1f39aee248245ef6798d8ffdf4649{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kocvr0ug-faa1f39aee248245ef6798d8ffdf4649 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kocvr0ug-faa1f39aee248245ef6798d8ffdf4649 .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-kocvr0ug-faa1f39aee248245ef6798d8ffdf4649 av-special-heading-h2 blockquote modern-quote  avia-builder-el-3  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Maximilian Alexander Rupp<\/h2><div class='av-subheading av-subheading_below'><p>Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer<br \/>\nHACOY<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k7yuci90-a18c0bcded5d1c9d05f50a7123e6837d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Maximilian Alexander Rupp ist Gr\u00fcnder und Gesch\u00e4ftsf\u00fchrer von HACOY, einer M\u00fcnchner Marke f\u00fcr Slow Fashion. Im Zentrum seiner Arbeit steht aktuell auch die Frage, wie viel Ehrlichkeit dazugeh\u00f6rt, offenzulegen, was ein Kleidungsst\u00fcck wirklich kostet. Rupp studierte Wirtschaftspsychologie an der Hochschule Macromedia in M\u00fcnchen und Fashion Brand Management an der POLIMODA in Florenz. 2026 vertrat er als einziger deutscher Teilnehmer das Programm NEB Fashion Adaptor von EIT Culture and Creativity und stellte HACOY w\u00e4hrend der Pariser Modewoche vor. Neben der Mode malt er unter dem K\u00fcnstlernamen MAR, schreibt \u00fcber neurodivergentes Denken und betreibt s\u00e4mtliche KI-Systeme seines Unternehmens auf eigener Hardware, ein Thema, zu dem er 2026 auf der Konferenz MAIA sprach.<\/p>\n<p>LinkedIn: <a href=\"https:\/\/www.linkedin.com\/in\/maximilian-alexander-rupp\/\">Maximilian Alexander Rupp | LinkedIn<\/a><\/p>\n<\/div><\/section><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>HACOY<\/p>\n","protected":false},"author":4,"featured_media":5931,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[59],"class_list":["post-5930","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-vortragend-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Referent: Maximilian Alexander Rupp | TextilWirtschaft Sustainability 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