{"id":4308,"date":"2024-03-26T16:50:05","date_gmt":"2024-03-26T15:50:05","guid":{"rendered":"https:\/\/dfvcg-events.de\/nonfood-kongress\/?post_type=portfolio&#038;p=4308"},"modified":"2026-04-13T09:08:42","modified_gmt":"2026-04-13T07:08:42","slug":"christian-schmidt","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/nonfood-kongress\/referent\/christian-schmidt\/","title":{"rendered":"Christian Schmidt"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-9666fe4db9abbb55e16afcaa46b74565\">\n.flex_column.av-1hpil-9666fe4db9abbb55e16afcaa46b74565{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-9666fe4db9abbb55e16afcaa46b74565 av_one_third  avia-builder-el-0  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k7yud6gx-40c4107634524af6684269a51684898a\">\n.avia-image-container.av-k7yud6gx-40c4107634524af6684269a51684898a img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k7yud6gx-40c4107634524af6684269a51684898a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k7yud6gx-40c4107634524af6684269a51684898a av-styling-no-styling avia-align-center  avia-builder-el-1  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-4310 avia-img-lazy-loading-not-4310 avia_image ' src=\"https:\/\/dfvcg-events.de\/nonfood-kongress\/wp-content\/uploads\/sites\/2\/2024\/03\/Schmidt-Christian-GfK-web.jpg\" alt='' title='Schmidt-Christian-GfK-web'  height=\"800\" width=\"600\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/dfvcg-events.de\/nonfood-kongress\/wp-content\/uploads\/sites\/2\/2024\/03\/Schmidt-Christian-GfK-web.jpg 600w, https:\/\/dfvcg-events.de\/nonfood-kongress\/wp-content\/uploads\/sites\/2\/2024\/03\/Schmidt-Christian-GfK-web-529x705.jpg 529w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div><\/div><\/div><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_two_third  avia-builder-el-2  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-knhc86en-485df86e121d62af1b82a5eabb2f7e20\">\n#top .av-special-heading.av-knhc86en-485df86e121d62af1b82a5eabb2f7e20{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-knhc86en-485df86e121d62af1b82a5eabb2f7e20 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-knhc86en-485df86e121d62af1b82a5eabb2f7e20 .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-knhc86en-485df86e121d62af1b82a5eabb2f7e20 av-special-heading-h2 blockquote modern-quote  avia-builder-el-3  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Christian Schmidt<\/h2><div class='av-subheading av-subheading_below'><p>Senior Director Retail &amp; Lifestyle, YouGov CP Germany<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-mnwupwqs-6f8adabdba05aae30422596e08e5a433 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Christian Koch ist Senior Consultant im Bereich der Shopper Panel Forschung im Nonfood\u2011Sektor. Nach seinem Studium der Betriebswirtschaftslehre startete er 2007 bei GfK Consumer Panel und ist seit der \u00dcbernahme im Januar 2024 f\u00fcr YouGov t\u00e4tig. Als zertifizierter Category Manager (GS1) ber\u00e4t er f\u00fchrende H\u00e4ndler und Hersteller im Bereich Nonfood, u.a. in den Branchen DIY, Home &amp; Living, Discount, LEH und e\u2011Commerce. Seine Schwerpunkte liegen auf datenbasierter Marktanalyse, Category Management sowie der Entwicklung strategischer Handlungsempfehlungen. Neben seiner Beratungst\u00e4tigkeit ist er regelm\u00e4\u00dfig als Fachreferent t\u00e4tig und verkn\u00fcpft in seinen Vortr\u00e4gen praktische Marktkenntnisse mit Shopper Panel Know\u2011how.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>YouGov CP Germany<\/p>\n","protected":false},"author":29,"featured_media":4310,"comment_status":"open","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[82,89,97],"class_list":["post-4308","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-vortragend-2024","portfolio_entries-vortragende-2025","portfolio_entries-vortragend-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Referent: Christian Schmidt | Nonfood Kongress<\/title>\n<meta name=\"description\" content=\"Begr\u00fc\u00dfen Sie beim Nonfood Kongress auf der B\u00fchne: 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