{"id":1838,"date":"2021-01-08T17:27:22","date_gmt":"2021-01-08T16:27:22","guid":{"rendered":"https:\/\/dfvcg-events.de\/horizont-restart\/?post_type=portfolio&#038;p=1838"},"modified":"2021-01-08T17:52:05","modified_gmt":"2021-01-08T16:52:05","slug":"stefan-kuhlow-2","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/horizont-restart\/referent\/stefan-kuhlow-2\/","title":{"rendered":"Marianne Bullwinkel"},"content":{"rendered":"<div class='clear'><\/div><div id='sub_menu1'  class='av-submenu-container av-k7xs13ge-fad3f24f87810bab104e79f89ce3a449 header_color av-switch-990  avia-builder-el-0  el_before_av_section  avia-builder-el-first  av-sticky-submenu container_wrap fullsize' style='z-index:301' ><div class='container av-menu-mobile-active av-submenu-pos-left'><a href=\"#\" class=\"mobile_menu_toggle\"><span class='avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='list' data-av_iconset='svg_entypo-fontello'><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"32\" viewBox=\"0 0 22 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-1' aria-describedby='av-svg-desc-1' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-1'>List<\/title>\n<desc id='av-svg-desc-1'>List<\/desc>\n<path d=\"M3.2 20.8q0.64 0 1.12 0.48t0.48 1.12-0.48 1.12-1.12 0.48h-1.6q-0.64 0-1.12-0.48t-0.48-1.12 0.448-1.12 1.152-0.48h1.6zM3.2 14.4q0.64 0 1.12 0.48t0.48 1.12-0.48 1.12-1.12 0.48h-1.6q-0.64 0-1.12-0.48t-0.48-1.12 0.448-1.12 1.152-0.48h1.6zM3.2 8q0.64 0 1.12 0.48t0.48 1.12-0.48 1.12-1.12 0.48h-1.6q-0.64 0-1.12-0.48t-0.48-1.12 0.448-1.12 1.152-0.48h1.6zM9.6 11.2q-0.64 0-1.12-0.48t-0.48-1.12 0.48-1.12 1.12-0.48h11.2q0.704 0 1.152 0.48t0.448 1.12-0.48 1.12-1.12 0.48h-11.2zM20.8 14.4q0.704 0 1.152 0.48t0.448 1.12-0.48 1.12-1.12 0.48h-11.2q-0.64 0-1.12-0.48t-0.48-1.12 0.48-1.12 1.12-0.48h11.2zM20.8 20.8q0.704 0 1.152 0.48t0.448 1.12-0.48 1.12-1.12 0.48h-11.2q-0.64 0-1.12-0.48t-0.48-1.12 0.48-1.12 1.12-0.48h11.2z\"><\/path>\n<\/svg><\/span><span class=\"av-current-placeholder\">Men\u00fc<\/span><\/a><ul id=\"menu-submenu\" class=\"av-subnav-menu\" role=\"menu\"><li role=\"menuitem\" id=\"menu-item-1107\" class=\"menu-item menu-item-type-post_type menu-item-object-page av-menu-button av-menu-button-colored menu-item-top-level menu-item-top-level-1\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/jetzt-anmelden\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Jetzt Aufzeichnung sichern!<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-36\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-top-level menu-item-top-level-2\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Start<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-1407\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-3\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/programm-2021\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Programm<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-86\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-4\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/referenten-2021\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Referenten<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-175\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-5\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/aussteller-sponsoren\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Aussteller &amp; 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Autoclose: 1 -->\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1838'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-9666fe4db9abbb55e16afcaa46b74565\">\n.flex_column.av-1hpil-9666fe4db9abbb55e16afcaa46b74565{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-9666fe4db9abbb55e16afcaa46b74565 av_one_third  avia-builder-el-6  el_after_av_section  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kjoim4b9-c48444bc85214b9ae8f135078147cd6c\">\n.avia-image-container.av-kjoim4b9-c48444bc85214b9ae8f135078147cd6c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-kjoim4b9-c48444bc85214b9ae8f135078147cd6c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-kjoim4b9-c48444bc85214b9ae8f135078147cd6c av-styling- avia-align-center  avia-builder-el-7  el_before_av_image  avia-builder-el-first '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-1842 avia-img-lazy-loading-not-1842 avia_image ' src=\"https:\/\/dfvcg-events.de\/horizont-restart\/wp-content\/uploads\/sites\/20\/2021\/01\/Bullwinkel_Marianne_RMS_HORIZONT-RESTART-2021_21_web.jpg\" alt='' title='Bullwinkel_Marianne_RMS_HORIZONT RESTART 2021_21_web'  height=\"800\" width=\"600\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><br \/>\n<\/p><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_two_third  avia-builder-el-9  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kjoiodyk-123251ff53d075e9f3c744c78797378d\">\n#top .av-special-heading.av-kjoiodyk-123251ff53d075e9f3c744c78797378d{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kjoiodyk-123251ff53d075e9f3c744c78797378d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kjoiodyk-123251ff53d075e9f3c744c78797378d .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-kjoiodyk-123251ff53d075e9f3c744c78797378d av-special-heading-h2 blockquote modern-quote  avia-builder-el-10  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Marianne Bullwinkel<\/h2><div class='av-subheading av-subheading_below'><p>CEO \/ Sprecherin der Gesch\u00e4ftsf\u00fchrung, RMS Radio Marketing Service<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k7yuci90-e77fc951f058c9b024f36a62cccd2df6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Seit Oktober 2019 leitet Marianne Bullwinkel den f\u00fchrenden europ\u00e4ischen<br \/>\nAudiovermarkter RMS Radio Marketing Service. Sie verantwortet sowohl das<br \/>\nklassische als auch das digitale Gesch\u00e4ft und treibt die strategische Entwicklung<br \/>\nvon RMS sowie der Gattung Audio in den Bereichen Transformation, W\u00e4hrung,<br \/>\nMarktforschung, Media Management und Kreation voran. In ihrer Rolle ist sie<br \/>\nzudem als Sprecherin der Gesch\u00e4ftsf\u00fchrung t\u00e4tig. Zuvor baute sie das Gesch\u00e4ft<br \/>\nder Snap Inc. als Country Managerin im deutschsprachigen Raum (DACH) auf.<\/p>\n<p>In ihrer 30-j\u00e4hrigen Karriere hat die erfahrene Medienmanagerin sowohl die<br \/>\nAnf\u00e4nge des privaten Rundfunks und Fernsehens als auch die nachhaltigen<br \/>\nVer\u00e4nderungen im Medienmarkt durch das Internet erlebt. Vor allem den Wandel<br \/>\nhin zur mobilen Mediennutzung begleitete sie w\u00e4hrend ihrer Zeit als Country<br \/>\nDirector DACH bei Facebook intensiv.<\/p>\n<p>Marianne Bullwinkel ist eine der wenigen weiblichen F\u00fchrungskr\u00e4fte der Branche<br \/>\nund hat mehrere Auszeichnungen erhalten, darunter \u201eThe 100 Top Women of the<br \/>\nEconomy\u201c. (2010, Handelsblatt) und Top 100 Manager (2010, 2013, 2016).<br \/>\nDaneben war sie auch im Vorstand der Mobile Marketing Association German<br \/>\nChapter.<\/p>\n<p>Sie war in zahlreichen Jurys der Kommunikationsbranche t\u00e4tig, unter anderem<br \/>\nbei den Cannes Lions (2006) und GWA EFFIE (2007, 2008, 2015 und 2016) und ist h\u00e4ufig<br \/>\nSpeaker zu Medien- und Kommunikationsthemen.<\/p>\n<p>KERNTHEMEN<br \/>\n\uf06e Female Leadership bzw. Frauen in F\u00fchrungspositionen<br \/>\n\uf06e Digitale Transformation\/ Digitalisierung (der Gattung Audio)<br \/>\nz.B. Chancen und Herausforderungen der digitalen Transformation f\u00fcr<br \/>\netablierte Gesch\u00e4ftsmodelle<br \/>\n\uf06e Mediengesch\u00e4ft und Vermarktungsstrategien: Warum das klassische Radio<br \/>\nvon der Innovationskraft der Online Audio Kan\u00e4le profitiert<br \/>\n\uf06e Business Developement: Wie gelingt der Ausbau innovativer, digitaler<br \/>\nGesch\u00e4ftsfelder<br \/>\n\uf06e Werbetechnologie\/ Advertising\/ Ad Tech: Warum Audio f\u00fcr die Zukunft der<br \/>\nDigitalwerbung unverzichtbar ist<br \/>\n\uf06e Medienwandel\/ Mobiler Wandel: Die Zukunft und Potenziale von OnDemand-Formaten<br \/>\n\uf06e Kreation und Innovation: Best Practice Beispiele von Audio-Werbung (AXE,<br \/>\nBahlsen, Oddset)<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>RMS Radio Marketing Service<\/p>\n","protected":false},"author":10,"featured_media":1842,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[3],"class_list":["post-1838","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2020"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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