{"id":1587,"date":"2020-11-23T10:53:10","date_gmt":"2020-11-23T09:53:10","guid":{"rendered":"https:\/\/dfvcg-events.de\/horizont-restart\/?post_type=portfolio&#038;p=1587"},"modified":"2020-11-23T10:53:10","modified_gmt":"2020-11-23T09:53:10","slug":"kristina-bulle","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/horizont-restart\/referent\/kristina-bulle\/","title":{"rendered":"Kristina Bulle"},"content":{"rendered":"<div class='clear'><\/div><div id='sub_menu1'  class='av-submenu-container av-k7xs13ge-fad3f24f87810bab104e79f89ce3a449 header_color av-switch-990  avia-builder-el-0  el_before_av_section  avia-builder-el-first  av-sticky-submenu container_wrap fullsize' style='z-index:301' ><div class='container av-menu-mobile-active av-submenu-pos-left'><a href=\"#\" class=\"mobile_menu_toggle\"><span class='avia-svg-icon avia-font-svg_entypo-fontello' data-av_svg_icon='list' data-av_iconset='svg_entypo-fontello'><svg version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"22\" height=\"32\" viewBox=\"0 0 22 32\" preserveAspectRatio=\"xMidYMid meet\" aria-labelledby='av-svg-title-1' aria-describedby='av-svg-desc-1' role=\"graphics-symbol\" aria-hidden=\"true\">\n<title id='av-svg-title-1'>List<\/title>\n<desc id='av-svg-desc-1'>List<\/desc>\n<path d=\"M3.2 20.8q0.64 0 1.12 0.48t0.48 1.12-0.48 1.12-1.12 0.48h-1.6q-0.64 0-1.12-0.48t-0.48-1.12 0.448-1.12 1.152-0.48h1.6zM3.2 14.4q0.64 0 1.12 0.48t0.48 1.12-0.48 1.12-1.12 0.48h-1.6q-0.64 0-1.12-0.48t-0.48-1.12 0.448-1.12 1.152-0.48h1.6zM3.2 8q0.64 0 1.12 0.48t0.48 1.12-0.48 1.12-1.12 0.48h-1.6q-0.64 0-1.12-0.48t-0.48-1.12 0.448-1.12 1.152-0.48h1.6zM9.6 11.2q-0.64 0-1.12-0.48t-0.48-1.12 0.48-1.12 1.12-0.48h11.2q0.704 0 1.152 0.48t0.448 1.12-0.48 1.12-1.12 0.48h-11.2zM20.8 14.4q0.704 0 1.152 0.48t0.448 1.12-0.48 1.12-1.12 0.48h-11.2q-0.64 0-1.12-0.48t-0.48-1.12 0.48-1.12 1.12-0.48h11.2zM20.8 20.8q0.704 0 1.152 0.48t0.448 1.12-0.48 1.12-1.12 0.48h-11.2q-0.64 0-1.12-0.48t-0.48-1.12 0.48-1.12 1.12-0.48h11.2z\"><\/path>\n<\/svg><\/span><span class=\"av-current-placeholder\">Men\u00fc<\/span><\/a><ul id=\"menu-submenu\" class=\"av-subnav-menu\" role=\"menu\"><li role=\"menuitem\" id=\"menu-item-1107\" class=\"menu-item menu-item-type-post_type menu-item-object-page av-menu-button av-menu-button-colored menu-item-top-level menu-item-top-level-1\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/jetzt-anmelden\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Jetzt Aufzeichnung sichern!<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-36\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-top-level menu-item-top-level-2\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Start<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-1407\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-3\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/programm-2021\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Programm<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-86\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-4\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/referenten-2021\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Referenten<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-175\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-5\"><a href=\"https:\/\/dfvcg-events.de\/horizont-restart\/aussteller-sponsoren\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Aussteller &amp; 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Autoclose: 1 -->\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1587'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-9666fe4db9abbb55e16afcaa46b74565\">\n.flex_column.av-1hpil-9666fe4db9abbb55e16afcaa46b74565{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-9666fe4db9abbb55e16afcaa46b74565 av_one_third  avia-builder-el-6  el_after_av_section  el_before_av_two_third  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k7z57foz-cdd23e242a2be8b3f365495ed1e9dc66\">\n.avia-image-container.av-k7z57foz-cdd23e242a2be8b3f365495ed1e9dc66 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k7z57foz-cdd23e242a2be8b3f365495ed1e9dc66 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k7z57foz-cdd23e242a2be8b3f365495ed1e9dc66 av-styling-no-styling avia-align-center  avia-builder-el-7  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-1589 avia-img-lazy-loading-not-1589 avia_image ' src=\"https:\/\/dfvcg-events.de\/horizont-restart\/wp-content\/uploads\/sites\/20\/2020\/11\/Bulle_Kristina_Procter-Gamble_HORIZONT-RESTART-2021_20.jpg\" alt='' title='Bulle_Kristina_Procter &amp; Gamble_HORIZONT RESTART 2021_20'  height=\"800\" width=\"600\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_two_third  avia-builder-el-8  el_after_av_one_third  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khudfel0-e0378b200d759511ac4d1977a7918f6d\">\n#top .av-special-heading.av-khudfel0-e0378b200d759511ac4d1977a7918f6d{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-khudfel0-e0378b200d759511ac4d1977a7918f6d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-khudfel0-e0378b200d759511ac4d1977a7918f6d .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-khudfel0-e0378b200d759511ac4d1977a7918f6d av-special-heading-h2 blockquote modern-quote  avia-builder-el-9  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Kristina Bulle<\/h2><div class='av-subheading av-subheading_below'><p>CMO, Procter &amp; Gamble<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k7yuci90-e77fc951f058c9b024f36a62cccd2df6 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Kristina Bulle ist CMO bei Procter &amp; Gamble f\u00fcr die Region DACH. Die ausgewiesene Spezialistin f\u00fcr das Brand Building verantwortet neben der Mediaplanung das analoge und digitale Brand Building, Trial Kampagnen, den In-Store Auftritt der Marken sowie die erfolgreiche Plattform \u201efor me\u201c und \u00a0\u201eVictoria\u201c, zu der das gleichnamige Kundenmagazin sowie das Onlineportal for-me-online.de geh\u00f6ren. Kristina Bulle ist eine leidenschaftliche Marketeer, mit Passion f\u00fcr tiefes Verbraucherverst\u00e4ndnis und der Schaffung starker Brand Equities.<\/p>\n<p>Bulle studierte Betriebswirtschaftslehre in Osnabr\u00fcck. Sie startete ihre Karriere bei Procter &amp; Gamble in Deutschland als Brand Manager der Marke Ellen Betrix. Sp\u00e4ter wechselte sie als Marketing Director Max Factor f\u00fcr drei Jahre nach Japan. Zur\u00fcck in Deutschland \u00fcbernahm sie das globale Beauty Gesch\u00e4ft von Braun und verantwortete danach als Brand Director das weltweite Shopper Marketing von P&amp;G mit einem Gro\u00dfkunden.<\/p>\n<p>Seit 2015 leitet Kristina Bulle als Vice President Brand Building das Marketing f\u00fcr die Region Deutschland, \u00d6sterreich und die Schweiz (DACH).<\/p>\n<\/div><\/section><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Procter &amp; Gamble<\/p>\n","protected":false},"author":10,"featured_media":1589,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[3,4],"class_list":["post-1587","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-referent-2020","portfolio_entries-referent-2020-feature"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Referent: Kristina Bulle - 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