{"id":13637,"date":"2025-06-23T13:57:00","date_gmt":"2025-06-23T11:57:00","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/deutscher-medienkongress\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\/"},"modified":"2025-06-23T13:57:00","modified_gmt":"2025-06-23T11:57:00","slug":"neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln","status":"publish","type":"post","link":"https:\/\/dfvcg-events.de\/horizont-kongress\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\/","title":{"rendered":"Neue Strategie: Mathias D\u00f6pfner will Wert von Axel Springer verdoppeln"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/www.horizont.net\/news\/media\/48\/Mathias-Dpfner--Leadership-Summit-2025--473718-width300.jpeg\" alt=\"Mathias D\u00f6pfner \/ Leadership Summit 2025 \" title=\"Mathias D\u00f6pfner \/ Leadership Summit 2025 \"><\/div>\n<p>Mathias D\u00f6pfner hat bei einem Treffen von 100 F\u00fchrungskr\u00e4ften die neue Strategie von Axel Springer vorgestellt. Dreh- und Angelpunkt des Medienunternehmens soll KI-getriebener Journalismus sein. Nach der Trennung vom lukrativen Classifieds-Gesch\u00e4ft sollen au\u00dferdem neue Wachstumsfelder erschlossen werden. &#8222;Wir m\u00fcssen neues Gold finden&#8220;, so die Forderung des CEOs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mathias D\u00f6pfner hat bei einem Treffen von 100 F\u00fchrungskr\u00e4ften die neue Strategie von Axel Springer vorgestellt. Dreh- und Angelpunkt des Medienunternehmens soll KI-getriebener Journalismus sein. Nach der Trennung vom lukrativen Classifieds-Gesch\u00e4ft sollen au\u00dferdem neue Wachstumsfelder erschlossen werden. &#8222;Wir m\u00fcssen neues Gold finden&#8220;, so die Forderung des CEOs.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-13637","post","type-post","status-publish","format-standard","hentry","category-rss"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Neue Strategie: Mathias D\u00f6pfner will Wert von Axel Springer verdoppeln | HORIZONT Kongress<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dfvcg-events.de\/horizont-kongress\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Neue Strategie: Mathias D\u00f6pfner will Wert von Axel Springer verdoppeln | HORIZONT Kongress\" \/>\n<meta property=\"og:description\" content=\"Mathias D\u00f6pfner hat bei einem Treffen von 100 F\u00fchrungskr\u00e4ften die neue Strategie von Axel Springer vorgestellt. Dreh- und Angelpunkt des Medienunternehmens soll KI-getriebener Journalismus sein. Nach der Trennung vom lukrativen Classifieds-Gesch\u00e4ft sollen au\u00dferdem neue Wachstumsfelder erschlossen werden. &#8222;Wir m\u00fcssen neues Gold finden&#8220;, so die Forderung des CEOs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dfvcg-events.de\/horizont-kongress\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\/\" \/>\n<meta property=\"og:site_name\" content=\"HORIZONT Kongress\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-23T11:57:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.horizont.net\/news\/media\/48\/Mathias-Dpfner--Leadership-Summit-2025--473718-width300.jpeg\" \/>\n<meta name=\"author\" content=\"Typoindex\" \/>\n<meta name=\"twitter:label1\" content=\"Geschrieben von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Typoindex\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/\"},\"author\":{\"name\":\"Typoindex\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/#\\\/schema\\\/person\\\/0ec67fbcde076a1a45a712f2661e7f46\"},\"headline\":\"Neue Strategie: Mathias D\u00f6pfner will Wert von Axel Springer verdoppeln\",\"datePublished\":\"2025-06-23T11:57:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/\"},\"wordCount\":63,\"image\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.horizont.net\\\/news\\\/media\\\/48\\\/Mathias-Dpfner--Leadership-Summit-2025--473718-width300.jpeg\",\"articleSection\":[\"RSS\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/\",\"url\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/\",\"name\":\"Neue Strategie: Mathias D\u00f6pfner will Wert von Axel Springer verdoppeln | HORIZONT Kongress\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.horizont.net\\\/news\\\/media\\\/48\\\/Mathias-Dpfner--Leadership-Summit-2025--473718-width300.jpeg\",\"datePublished\":\"2025-06-23T11:57:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/#\\\/schema\\\/person\\\/0ec67fbcde076a1a45a712f2661e7f46\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.horizont.net\\\/news\\\/media\\\/48\\\/Mathias-Dpfner--Leadership-Summit-2025--473718-width300.jpeg\",\"contentUrl\":\"https:\\\/\\\/www.horizont.net\\\/news\\\/media\\\/48\\\/Mathias-Dpfner--Leadership-Summit-2025--473718-width300.jpeg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/neue-strategie-mathias-doepfner-will-wert-von-axel-springer-verdoppeln\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Neue Strategie: Mathias D\u00f6pfner will Wert von Axel Springer verdoppeln\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/#website\",\"url\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/\",\"name\":\"HORIZONT Kongress\",\"description\":\"02.\\\/03. 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