{"id":12416,"date":"2025-02-13T14:09:23","date_gmt":"2025-02-13T13:09:23","guid":{"rendered":"https:\/\/horizont.dfvcg-events.de\/deutscher-medienkongress\/?page_id=12416"},"modified":"2026-01-12T11:14:27","modified_gmt":"2026-01-12T10:14:27","slug":"archiv","status":"publish","type":"page","link":"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/","title":{"rendered":"Archiv"},"content":{"rendered":"<div id='interviews'  class='avia-section av-av_section-884c9c2d04a19b93effb848d062303e3 main_color avia-section-large avia-no-shadow  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-12416'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-av_heading-31c8bf2949d8d3af3035f11708fa3e35\">\n#top .av-special-heading.av-av_heading-31c8bf2949d8d3af3035f11708fa3e35{\npadding-bottom:35px;\n}\nbody .av-special-heading.av-av_heading-31c8bf2949d8d3af3035f11708fa3e35 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-av_heading-31c8bf2949d8d3af3035f11708fa3e35 .av-subheading{\nfont-size:21px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-av_heading-31c8bf2949d8d3af3035f11708fa3e35 .av-special-heading-tag{\nfont-size:32px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-av_heading-31c8bf2949d8d3af3035f11708fa3e35 .av-special-heading-tag{\nfont-size:27px;\n}\n}\n<\/style>\n<div  class='av-special-heading av-av_heading-31c8bf2949d8d3af3035f11708fa3e35 av-special-heading-h2 blockquote modern-quote  avia-builder-el-1  el_before_av_one_half  avia-builder-el-first  av-linked-heading'><div class='av-subheading av-subheading_above'><p>HORIZONT Kongress &amp; Award 2025<\/p>\n<\/div><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Interviews zum HORIZONT Kongress 2025<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-e4a13e83e4d585c8e167777b4da17c56 av_one_half  avia-builder-el-2  el_after_av_heading  el_before_av_one_half  first flex_column_div  '     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Iris Plach, Vice President Sales &amp; Marketing, Sky Media<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-2cc10249a898668a5f7f1f1d4a7f858a av_one_half  avia-builder-el-5  el_after_av_one_half  el_before_av_one_half  flex_column_div  '     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Yulia Kalner, Head of Media &amp; Creative, KANTAR Deutschland<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-e4a13e83e4d585c8e167777b4da17c56 av_one_half  avia-builder-el-8  el_after_av_one_half  el_before_av_one_half  first flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Ralf Hape, CEO, ARD MEDIA<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-2cc10249a898668a5f7f1f1d4a7f858a av_one_half  avia-builder-el-11  el_after_av_one_half  el_before_av_one_half  flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Yves Brunschwiler, Head of Sales Central Europe, Spotify<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-e4a13e83e4d585c8e167777b4da17c56 av_one_half  avia-builder-el-14  el_after_av_one_half  el_before_av_one_half  first flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Rasmus Giese, CEO, United Internet Media<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-2cc10249a898668a5f7f1f1d4a7f858a av_one_half  avia-builder-el-17  el_after_av_one_half  el_before_av_one_half  flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Nils Gr\u00e4f, Managing Director, Amazon Ads<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-e4a13e83e4d585c8e167777b4da17c56 av_one_half  avia-builder-el-20  el_after_av_one_half  el_before_av_one_half  first flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>\u00a0Phillip Laudien, Managing Director Commercial, Teads Deutschland<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-2cc10249a898668a5f7f1f1d4a7f858a av_one_half  avia-builder-el-23  el_after_av_one_half  el_before_av_one_half  flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Frank Vogel, Gesch\u00e4ftsf\u00fchrer, Ad Alliance<\/strong><\/p>\n<p style=\"text-align: left;\"><strong>Carsten Schwecke, Chief Commercial, Technology &amp; Data Officer, RTL Deutschland<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-e4a13e83e4d585c8e167777b4da17c56 av_one_half  avia-builder-el-26  el_after_av_one_half  el_before_av_one_half  first flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Julia Sch\u00f6rner, Director Disney Advertising, The Walt Disney Company GSA<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-2cc10249a898668a5f7f1f1d4a7f858a av_one_half  avia-builder-el-29  el_after_av_one_half  el_before_av_one_half  flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Stefan Kuhlow, CEO, Weischer Cinema<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div><div  id=\"interview-amazon-ads\"  class='flex_column av-av_one_half-e4a13e83e4d585c8e167777b4da17c56 av_one_half  avia-builder-el-32  el_after_av_one_half  avia-builder-el-last  first flex_column_div  column-top-margin'     ><br \/>\n<section  class='av_textblock_section av-av_textblock-92ab5b4c5448b40ef3b82fb3d397e98e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p style=\"text-align: left;\"><strong>Ronja B\u00f6hlke, Leiterin der Vermarktung, Wort &amp; Bild Verlag<\/strong><\/p>\n<p style=\"text-align: left;\">im Gespr\u00e4ch mit Dr. Andr\u00e9 G\u00e4risch, freier Redakteur, HORIZONT<\/p>\n<\/div><\/section><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12416","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Archiv | HORIZONT Kongress<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"2\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/archiv\\\/\",\"url\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/archiv\\\/\",\"name\":\"Archiv | HORIZONT Kongress\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/#website\"},\"datePublished\":\"2025-02-13T13:09:23+00:00\",\"dateModified\":\"2026-01-12T10:14:27+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/archiv\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/archiv\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/archiv\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Archiv\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/#website\",\"url\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/\",\"name\":\"HORIZONT Kongress 2025 + HORIZONT AWARD\",\"description\":\"02.\\\/03. Juni 2026 | Radialsystem | Berlin\",\"alternateName\":\"Der Top-Jahreskongress f\u00fcr das \u201eWho is Who\u201c aus Marketing und Werbung\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/dfvcg-events.de\\\/horizont-kongress\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Archiv | HORIZONT Kongress","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"2\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/","url":"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/","name":"Archiv | HORIZONT Kongress","isPartOf":{"@id":"https:\/\/dfvcg-events.de\/horizont-kongress\/#website"},"datePublished":"2025-02-13T13:09:23+00:00","dateModified":"2026-01-12T10:14:27+00:00","breadcrumb":{"@id":"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/dfvcg-events.de\/horizont-kongress\/archiv\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/dfvcg-events.de\/horizont-kongress\/"},{"@type":"ListItem","position":2,"name":"Archiv"}]},{"@type":"WebSite","@id":"https:\/\/dfvcg-events.de\/horizont-kongress\/#website","url":"https:\/\/dfvcg-events.de\/horizont-kongress\/","name":"HORIZONT Kongress 2025 + HORIZONT AWARD","description":"02.\/03. Juni 2026 | Radialsystem | Berlin","alternateName":"Der Top-Jahreskongress f\u00fcr das \u201eWho is Who\u201c aus Marketing und Werbung","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dfvcg-events.de\/horizont-kongress\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"}]}},"_links":{"self":[{"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/pages\/12416","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/comments?post=12416"}],"version-history":[{"count":0,"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/pages\/12416\/revisions"}],"wp:attachment":[{"href":"https:\/\/dfvcg-events.de\/horizont-kongress\/wp-json\/wp\/v2\/media?parent=12416"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}