{"id":3607,"date":"2026-07-29T18:53:30","date_gmt":"2026-07-29T16:53:30","guid":{"rendered":"https:\/\/dfvcg-events.de\/fvw-travel-talk-kongress\/?post_type=portfolio&#038;p=3607"},"modified":"2026-07-29T18:53:30","modified_gmt":"2026-07-29T16:53:30","slug":"clas-eckholt","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/fvw-travel-talk-kongress\/vortragend\/clas-eckholt\/","title":{"rendered":"Clas Eckholt"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-b4ag9-25627998f9a1f6234a00f4e2a4b3e700\">\n.avia-section.av-b4ag9-25627998f9a1f6234a00f4e2a4b3e700{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/dfvcg-events.de\/fvw-travel-talk-kongress\/wp-content\/uploads\/sites\/59\/2024\/10\/dfvCG-fvw-Travel-Talk-header.jpg);\nbackground-position:100% 50%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-b4ag9-25627998f9a1f6234a00f4e2a4b3e700 main_color 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class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-0aefe2f1e90c83a225330af7bd6248ca\">\n.flex_column.av-1hpil-0aefe2f1e90c83a225330af7bd6248ca{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-0aefe2f1e90c83a225330af7bd6248ca av_one_fourth  avia-builder-el-2  el_after_av_section  el_before_av_three_fourth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k7z57foz-a1229eca85784ee1a34fd30739971750\">\n.avia-image-container.av-k7z57foz-a1229eca85784ee1a34fd30739971750 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k7z57foz-a1229eca85784ee1a34fd30739971750 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k7z57foz-a1229eca85784ee1a34fd30739971750 av-styling-no-styling 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data-created_by=\"avia_inline_auto\" id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_three_fourth  avia-builder-el-4  el_after_av_one_fourth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kaux4tv8-cd00302cfe0a57763b4aae88a9ae69a7\">\n#top .av-special-heading.av-kaux4tv8-cd00302cfe0a57763b4aae88a9ae69a7{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kaux4tv8-cd00302cfe0a57763b4aae88a9ae69a7 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kaux4tv8-cd00302cfe0a57763b4aae88a9ae69a7 .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-kaux4tv8-cd00302cfe0a57763b4aae88a9ae69a7 av-special-heading-h2 blockquote modern-quote  avia-builder-el-5  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Clas Eckholt<\/h2><div class='av-subheading av-subheading_below'><p>Vice Presidet Commercial<br \/>\nTUI Cruises<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-k7yuci90-a18c0bcded5d1c9d05f50a7123e6837d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Clas Eckholt ist seit Mai 2022 Vice President Commercial bei TUI Cruises und verantwortlich f\u00fcr die kommerzielle Steuerung der Marken Mein Schiff und Hapag-Lloyd Cruises. Die Marke Mein Schiff durchlief unter seiner F\u00fchrung eine erfolgreiche und agile Transformation mit einem starken Fokus auf Digitalisierung, Kundenorientierung und funktions\u00fcbergreifender Zusammenarbeit \u2013 was zu Rekordbuchungszahlen und einer beschleunigten Markendynamik f\u00fchrte.<\/p>\n<p>Seit Anfang 2024 treibt Clas zudem auch die kommerzielle Transformation von Hapag-Lloyd Cruises voran. Zu den wichtigsten Initiativen geh\u00f6ren eine neue Markenstrategie, die Einf\u00fchrung eines 360\u00b0- Kommunikationsansatzes auf dem neuesten Stand der Technik \u00fcber alle Kontaktpunkte hinweg, die Einrichtung von Kompetenzzentren f\u00fcr beide Marken und die Einf\u00fchrung einer internationalen Vertriebsstrategie.<\/p>\n<p>Bevor er zu TUI Cruises wechselte, war Clas Eckholt mehrere Jahre bei Stage Entertainment Germany t\u00e4tig. Dort spielte er eine zentrale Rolle bei der Transformation des Unternehmens von einer traditionellen Theaterorganisation zu einem digital ausgerichteten Premium-Live-Entertainment-Anbieter. Dies gelang durch zwei umfassende Restrukturierungsphasen sowie eine grundlegende Neuausrichtung der Gesch\u00e4fts- und Kundenbindungsstrategie, wodurch die Basis f\u00fcr nachhaltiges Wachstum in einem sich wandelnden Marktumfeld geschaffen wurde.<\/p>\n<\/div><\/section><\/p><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TUI Cruises<\/p>\n","protected":false},"author":4,"featured_media":3608,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[58],"class_list":["post-3607","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-vortragend-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vortragende: Clas Eckholt | fvw|TravelTalk Kongress<\/title>\n<meta name=\"description\" content=\"fvw|TravelTalk Kongress | Begr\u00fc\u00dfen Sie auf der B\u00fchne: Clas Eckholt\" 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