{"id":1824,"date":"2025-05-28T10:53:40","date_gmt":"2025-05-28T08:53:40","guid":{"rendered":"https:\/\/dfvcg-events.de\/experience-day\/?post_type=portfolio&#038;p=1824"},"modified":"2026-05-20T15:46:05","modified_gmt":"2026-05-20T13:46:05","slug":"mark-ritson","status":"publish","type":"portfolio","link":"https:\/\/dfvcg-events.de\/experience-day\/vortragend\/mark-ritson\/","title":{"rendered":"Mark Ritson"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-k7yuhjt1-a783d814e2fc857f3cacc95bc1ef5381 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  avia-bg-style-scroll av-minimum-height av-minimum-height-50 av-height-50  container_wrap fullsize'   data-av_minimum_height_pc='50' data-av_min_height_opt='50'><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1824'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1hpil-0aefe2f1e90c83a225330af7bd6248ca\">\n.flex_column.av-1hpil-0aefe2f1e90c83a225330af7bd6248ca{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-1hpil-0aefe2f1e90c83a225330af7bd6248ca av_one_fourth  avia-builder-el-1  el_before_av_three_fourth  avia-builder-el-first  first flex_column_div av-zero-column-padding  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-k7z57foz-5b9ec06469d2365130ac96a3f7261f6b\">\n.avia-image-container.av-k7z57foz-5b9ec06469d2365130ac96a3f7261f6b img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-k7z57foz-5b9ec06469d2365130ac96a3f7261f6b .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-k7z57foz-5b9ec06469d2365130ac96a3f7261f6b av-styling-no-styling avia-align-center  avia-builder-el-2  avia-builder-el-no-sibling '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-1826 avia-img-lazy-loading-not-1826 avia_image ' src=\"https:\/\/dfvcg-events.de\/experience-day\/wp-content\/uploads\/sites\/60\/2025\/05\/Mark-Ritson-MiniMBA2-web.jpg\" alt='' title='Mark-Ritson-MiniMBA2-web'  height=\"500\" width=\"400\"  itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-q939-36bd9e2970eba44b209398e6adaba9f5\">\n.flex_column.av-q939-36bd9e2970eba44b209398e6adaba9f5{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-q939-36bd9e2970eba44b209398e6adaba9f5 av_three_fourth  avia-builder-el-3  el_after_av_one_fourth  avia-builder-el-last  flex_column_div av-zero-column-padding  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kaux4tv8-fc8a449443d25a1fff7df35112ae9dcf\">\n#top .av-special-heading.av-kaux4tv8-fc8a449443d25a1fff7df35112ae9dcf{\npadding-bottom:10px;\n}\nbody .av-special-heading.av-kaux4tv8-fc8a449443d25a1fff7df35112ae9dcf .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n.av-special-heading.av-kaux4tv8-fc8a449443d25a1fff7df35112ae9dcf .av-subheading{\nfont-size:19px;\n}\n<\/style>\n<div  class='av-special-heading av-kaux4tv8-fc8a449443d25a1fff7df35112ae9dcf av-special-heading-h2 meta-heading blockquote modern-quote  avia-builder-el-4  el_before_av_textblock  avia-builder-el-first '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Mark Ritson<\/h2><div class='av-subheading av-subheading_below'><p>Marketing- und Branding-Stratege<br \/>\nFounder, Marketing Week MiniMBA<\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n<section  class='av_textblock_section av-mpe474ai-adb51d26656a77453e1cc2a39c26be8d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Mark Ritson ist Markenberater und Marketingprofessor. Er promovierte in Marketing und lehrte in den MBA-Programmen f\u00fchrender Wirtschaftshochschulen, darunter die London Business School und das MIT.<\/p>\n<p>Mark Ritson schreibt seit fast 20 Jahren eine Marketingkolumne und wurde daf\u00fcr viermal mit dem PPA Business Columnist of the Year Award ausgezeichnet. Die PPA-Jury urteilte 2021: \u201eMarks Texte sind fundiert, anregend und fesselnd und basieren auf soliden Forschungsergebnissen. Er scheut sich nicht, die Dinge beim Namen zu nennen, und dieser ehrliche, erfrischende Schreibstil zeichnet seine Kolumnen besonders aus.\u201c<\/p>\n<p>Er unterrichtet im MiniMBA-Programm Marketing und im MiniMBA-Programm Markenmanagement.<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Marketing- &amp; Branding-Stratege<\/p>\n","protected":false},"author":34,"featured_media":1826,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[],"portfolio_entries":[4,52,55,54],"class_list":["post-1824","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-vortragend-feature","portfolio_entries-vortragende-2025","portfolio_entries-vortragende-2026","portfolio_entries-vortragende-feature-2026"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Referent: Mark Ritson | Experience 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